Negros Power Extends Relief to Bacolod Fire Victims Through 'Ikaw ang Una' Campaign
Negros Power Aids Bacolod Fire Victims with 'Ikaw ang Una' Relief

Negros Power Delivers Critical Aid to Bacolod Fire Victims Under 'Ikaw ang Una' Initiative

In a compassionate response to a recent tragedy, Negros Power has stepped forward to assist families in Bacolod City who were devastated by a fire. The utility company, as part of its ongoing "Ikaw ang Una" campaign, provided relief goods to residents of Purok Tambipalad, Barangay 10, following the incident that occurred on January 24, 2026. This effort underscores the company's commitment to prioritizing community needs during emergencies.

Details of the Fire and Relief Distribution

The fire, which broke out on January 24, resulted in the destruction of 34 houses, impacting approximately 55 families comprising 199 individuals. Fortunately, no injuries or casualties were reported, but the blaze left many without homes and basic necessities. Negros Power swiftly mobilized to deliver assistance, including essential items such as rice and canned goods, to help alleviate the immediate hardships faced by the affected families.

Community and Official Responses

Jonathan Cabrera, spokesman for Negros Power, emphasized that the "Ikaw ang Una" campaign is designed to ensure that residents affected by emergencies are among the first to receive support. He stated, "Through this campaign, we continue to prioritize the needs of the community, providing timely aid to those in distress." The relief goods were formally received by village chief Melvin Bravo, who expressed profound gratitude for the company's prompt assistance.

Bravo remarked, "We are thankful to Negros Power for extending help to our constituents during this difficult time. This assistance will greatly help our fire-affected families as they begin to recover." His words highlight the significant impact of corporate social responsibility in fostering resilience within local communities.

Voices from the Affected Families

Fire victims Alma Diocson and Alfredo Bustamante shared their personal experiences and appreciation for the aid. Diocson recounted, "We lost almost everything in the fire, so this help means a lot to us. At least we have food for our family while we try to start over." Bustamante echoed these sentiments, adding, "We are grateful to Negros Power and to everyone who continues to help the community." Their testimonials reflect the critical role of such initiatives in providing hope and sustenance during recovery efforts.

Broader Implications and Future Outlook

This relief operation is part of Negros Power's broader "Ikaw ang Una" campaign, which aims to reinforce the company's dedication to social welfare and disaster response. By focusing on immediate aid delivery, the campaign not only addresses urgent needs but also strengthens community ties and trust. As Bacolod City works towards rebuilding, the support from Negros Power serves as a model for how businesses can contribute to societal well-being in times of crisis.

Looking ahead, such efforts may inspire similar actions from other organizations, fostering a collaborative approach to disaster management and community support across the Philippines.