Only about 3 in 10 Filipino adults believe their savings can last through emergencies or unexpected income disruptions, according to the 2025 Consumer Finance and Inclusion Survey (CFIS) by the Bangko Sentral ng Pilipinas (BSP). For many young professionals in Pampanga, this reality is driving a shift toward the BDO #MeFund mindset of building emergency savings.
Gen Z Embracing 'Save Before Spend'
Kapampangan Gen Z professionals are proving that financial security starts with everyday choices. They are learning healthier money habits early, setting aside small but consistent amounts in a #MeFund for self-love treats, future goals, and unexpected expenses. The BSP study found that budgeting behavior has emerged among Filipinos, with most adults now reporting that they plan ahead and maintain a personal budget.
Digital Tools Shaping Good Habits
The availability of digital banking tools is helping shape the saving philosophy among younger Filipinos. The same BSP study found that household use of digital financial transactions rose to 62%, reflecting the growing role of online banking, e-wallets, and cashless transactions. Another 2025 study showed that consumers increasingly prioritize banks that are accessible, easy to use, secure, and seamlessly fit into their routines.
Bank the Way You Live
BDO continues to keep pace with digital-first trends by making banking easy, simple, and secure. With a fully paperless process, opening an account is quick and convenient. At any BDO branch, the Account Assist Kiosk lets you get started in minutes and choose the account that works best for you, whether it's ATM savings or passbook.
Through the BDO Online app, you can monitor balances in real time, transfer funds, pay bills, and manage your accounts wherever you are. For transactions requiring branch visits, Online Branch Booking lets you schedule appointments ahead of time. Once in the branch, the Service Account Machine and Universal Teller Machine allow faster transactions without lining up at the counter.
Ready to Build Your MeFund?
Visit BDO branches across Pampanga and enjoy exclusive rewards when you explore savings accounts and other BDO products until July 24, 2026. Mark your calendars for the BDO Fiesta on August 1 at SM City Pampanga for more exciting offers.
Growing Money Through Investing
Beyond saving, Gen Zs are also exploring ways to grow their money through investing. Investing isn't about understanding complicated charts or predicting market swings; it's about making your money work harder for you while you focus on your career. For young professionals, it's a way to prepare for life goals like buying a car, building a home, or supporting loved ones.
Practical tips for new investors include: time in the market versus timing the market; starting small with as little as P1,000 in unit investment trust funds (UITFs); and choosing the right financial partner like BDO for security and stability.
BDO's Easy Investment Plan
BDO's Easy Investment Plan (EIP) lets you invest in funds that fit your budget, with a wide range of peso and dollar denominated UITFs. Flexible options include low-risk money market funds or growth-oriented equity funds. Affordability starts with as low as P1,000 or $200 every month via auto-debit facility. Convenience is offered through BDO Invest Online or at any branch.
OFW Kabuhayan Expo 2026
During the recent OFW Kabuhayan Expo 2026, BDO Unibank and its partner Xoom joined other organizations in promoting financial preparedness among migrant workers. “We want to help OFWs make the most of every remittance—not only to support their families today, but also to build lasting opportunities for the future,” said BDO senior vice president and remittance head Genie Gloria.
