In a significant move to shield consumers from economic pressures, manufacturers of essential goods and primary commodities in the Philippines have confirmed they will maintain current prices for the next 30 days, with some extending this commitment to up to 60 days. This announcement follows a crucial meeting convened by Trade Secretary Ma. Cristina Roque on March 16, 2026, which brought together 21 key manufacturers.
Key Products with Stable Prices
The meeting focused on a wide range of everyday items, ensuring affordability for Filipino households. Over the next 30 days, prices are expected to remain unchanged for several essential products.
Canned Sardines and Bread
Popular canned sardine brands such as Unipak, 555, Ligo, Lucky 7, Fresca, Morjon, Golden Town, and Mega will see no price hikes. Similarly, bread products including Pinoy Tasty and Pinoy Pandesal will maintain their current retail costs.
Bottled Water and Soaps
Bottled water from Wilkins and Nature’s Spring, along with toilet and laundry soaps like Safeguard Pure White, Tide Bar Original Scent, and Green Cross Pure White, are also included in this price freeze.
Condiments and Other Essentials
Condiments such as Datu Puti’s soy sauce and vinegar, and Lorins’ Patis, as well as processed canned meat from CDO and candles from Liwanag, will remain at stable prices.
Extended Price Stability for Select Brands
In a further boost for consumers, certain manufacturers have pledged to keep prices steady for an extended period of 60 days. This includes brands like Lucky Me, Ho-Mi, Argentina, Lucky 7, 555, Swift Premium, Wow!, and Shanghai.
Additionally, some producers of items such as Kopiko, Nescafé, San Mig coffee 3-in-1, and Export candles have committed to maintaining current prices indefinitely, with no immediate increases planned.
DTI's Role and Consumer Protection
This initiative builds on the latest Suggested Retail Price Bulletin released by the Department of Trade and Industry (DTI) in February 2025, which covers a total of 197 Shelf-Keeping Units (SKUs). Secretary Cristina A. Roque emphasized the balance between consumer needs and manufacturer challenges.
“We recognize the financial strain faced by consumers while also acknowledging the cost pressures confronting manufacturers. Our priority remains to ensure fair and reasonable pricing. We thank our manufacturing partners for their commitment and shared concern for Filipino consumers,” said Secretary Roque.
The DTI continues to work closely with industry stakeholders to ensure a steady supply and stable prices of basic goods, reaffirming its commitment to protecting Filipino consumers at all times.
