In a significant development amid the ongoing Middle East conflict, manufacturers of essential goods have confirmed their ability to maintain current prices for the next 30 days, with some extending this commitment to up to 60 days. This assurance follows a crucial meeting convened by Trade Secretary Ma. Cristina Roque on March 16, 2026, which brought together 21 key manufacturers.
Key Products with Stable Prices
The meeting included representatives from sectors producing canned sardines, bread, bottled water, instant noodles, coffee, canned meat, toilet soap, and candles. Over the next 30 days, consumers can expect no price increases for a wide range of brands. This includes canned sardines such as Unipak, 555, Ligo, Lucky 7, Fresca, Morjon, Golden Town, and Mega; bread products like Pinoy Tasty and Pinoy Pandesal; bottled water from Wilkins and Nature’s Spring; and toilet and laundry soaps such as Safeguard Pure White, Tide Bar Original Scent, and Green Cross Pure White.
Extended Price Freezes
Additionally, condiments like Datu Puti’s soy sauce and vinegar, Lorins’ Patis, processed canned meat from CDO, and candles from Liwanag will also remain at their current prices. For an even longer period, brands including Lucky Me, Ho-Mi, Argentina, Lucky 7, 555, Swift Premium, Wow!, and Shanghai have pledged to maintain prices for 60 days. Some manufacturers, such as those behind Kopiko, Nescafe, San Mig coffee 3-in-1, and Export candle, have committed to keeping prices stable indefinitely for the time being.
Government and Industry Collaboration
This initiative builds on the latest Suggested Retail Price Bulletin released by the Department of Trade and Industry (DTI) in February 2025, which covers 191 Shelf-Keeping Units (SKUs). Trade Secretary Cristina A. Roque emphasized the balance between consumer needs and manufacturer pressures, stating, “We recognize the financial strain faced by consumers while also acknowledging the cost pressures confronting manufacturers. Our priority remains to ensure fair and reasonable pricing. We thank our manufacturing partners for their commitment and shared concern for Filipino consumers.”
The DTI continues to work closely with the industry to ensure a steady supply and stable prices of basic goods, reaffirming its commitment to protecting Filipino consumers during these challenging times.
