SM Supermalls has announced a wave of new store openings and food concepts across Luzon this June, introducing a mix of first-in-region retailers and homegrown dining brands.
KKV Makes Regional Debut at SM Center Tuguegarao Downtown
The viral lifestyle store KKV is opening its first branch in the region at SM Center Tuguegarao Downtown. The store offers a curated selection of beauty products, snacks, home finds, and everyday essentials.
Bayo and Uniqlo Open New Locations
Filipino fashion brand Bayo will open on Level 3 of SM City Grand Central, offering easy-to-wear pieces with proudly Filipino designs. Meanwhile, Uniqlo has opened on Level 2 of SM City Marilao, providing everyday essentials and functional wear.
Pepper Lunch and Coffee+ Join the Food Scene
Pepper Lunch is now serving sizzling plates at Level 2, West Wing Expansion of SM City Marilao, featuring its signature steaks and rice meals. Coffee+ has launched a pop-up store at Sky Ranch in SM City Pampanga, offering coffee and refreshments.
Sweet & Fancy Relocates at SM City Clark
Sweet & Fancy has relocated to the Ground Level of SM City Clark, continuing to serve its signature desserts, pastries, and indulgent treats.
Crazy Curry Opens First SM Branch at SM Center Imus
Homegrown brand Crazy Curry has opened its first branch in SM at SM Center Imus, serving the Philippines’ first and original curry fried chicken. The menu includes crispy chicken coated in savory curry flavor, burgers, rice meals, and other comfort food favorites.
According to SM Supermalls, these new discoveries give shoppers more reasons to explore and enjoy little surprises along the way. For updates, follow @smsupermalls on social media or visit www.smsupermalls.com.



