SM City Cebu is elevating the festival experience for Sinulog 2026 with an exciting, interactive adventure designed for show chasers and Kapuso fans. Dubbed Spark Quest, this mall-wide activity promises to turn shopping and dining into a thrilling game with exclusive rewards, including VIP access to major celebrity events.
How to Join the Spark Quest Adventure
The quest runs from January 14 to 18, 2026, perfectly timed for the Sinulog season. To participate, festival-goers need to follow three simple steps. First, they must install the SM Malls Online (SMO) App on their mobile devices. Next, they need to present a receipt or a combination of receipts worth at least ₱1,500. Finally, they must swipe the corresponding coupon within the SMO App to redeem their official Spark Quest card. It's important to note that each receipt can only be used for a single redemption and will be stamped to prevent reuse.
Exciting Prizes and Celebrity Encounters
The core of Spark Quest involves completing a series of fun challenges throughout the mall. These activities encourage participants to explore SM City Cebu by dining at popular local spots, shopping for essential Sinulog items, taking photos at iconic attractions, and enjoying special festival moments. Each completed quest brings participants closer to unlocking fantastic prizes.
The top rewards are VIP passes to highly anticipated Sinulog events hosted at the mall. The lineup includes The Loved One Mall Show starring Jericho Rosales, and the GMA Kapuso Mall Show featuring fan favorites Jillian Ward, David Licauco, and Kim De Leon. Additionally, passes to the spectacular Glow Fest Drone & Pyro Show are up for grabs. The specific prize a participant can claim depends on the total number of quests they successfully finish.
A New Way to Experience Sinulog
With Spark Quest, SM City Cebu is transforming the traditional mall visit into an immersive, experience-driven celebration. This initiative is part of the larger AweSM Cebu 2026 campaign, aiming to provide fans, followers, and all festival-goers with more engaging ways to maximize their Sinulog experience. It’s not just about shopping; it’s about creating memorable adventures and earning access to exclusive entertainment.
For the latest details and updates on Spark Quest rules and event schedules, the public is advised to check the official SM City Cebu (Official) page on Facebook.
