PrimaryHomes Reports Stable Demand for Cebu and Bohol Projects Amid Global Uncertainties
Homegrown property developer PrimaryHomes Inc. has announced that its residential projects in Cebu and Bohol continue to experience stable demand. This trend comes as investors and buyers increasingly shift their focus toward capital preservation and long-term assets in response to global uncertainties, including the impact of tensions in the Middle East.
Established Locations Drive Resilience
The developer highlighted that its Royal Oceancrest Series in Mactan, Cebu, and Panglao Island, Bohol, are benefiting from their established locations and sustained residential and tourism demand. Despite external risks—such as elevated fuel costs and travel disruptions linked to the Middle East conflict—beginning to weigh on sentiment in the broader economy, these projects remain robust.
Mactan is described as a key gateway to the Visayas, supported by critical infrastructure like the Mactan–Cebu International Airport and the Cebu–Cordova Link Expressway. These assets continue to underpin both residential and tourism-related demand in the area.
Meanwhile, Panglao is positioned as a premier leisure destination, bolstered by the Bohol–Panglao International Airport and improving regional connectivity. This helps sustain long-term visitor arrivals despite near-term volatility in travel patterns.
Project Updates and Market Performance
PrimaryHomes provided updates on the operational status of its projects. Royal Oceancrest Mactan is fully operational, with a second phase within a township development continuing to record strong market uptake. In Bohol, Royal Oceancrest Panglao is already operational, and a second development is transitioning to unit turnover.
The company noted that earlier phases of these projects were sold during the pandemic, with construction continuing uninterrupted throughout that period. This reflects PrimaryHomes' ability to deliver projects across various market cycles, demonstrating resilience and adaptability.
Navigating a Cautious Investment Climate
Industry-wide, property developers are facing a more cautious investment climate as geopolitical tensions drive up oil prices and inflation. These factors are affecting travel, construction costs, and buyer sentiment, with tourism-dependent markets like Cebu and Bohol beginning to feel the impact.
In response, PrimaryHomes emphasized that its projects are designed for flexible use—serving as primary residences, long-term rentals, or short-term accommodations. This flexibility allows investors to adjust to changing market conditions and optimize their returns.
The company reiterated that demand for real estate remains anchored on location and long-term value. Well-positioned assets continue to attract buyers despite short-term market fluctuations, underscoring the importance of strategic development in uncertain times.
