Thailand Week 2026 Kicks Off in Cebu with Grand Opening Ceremony
The Thai Trade Center in Manila, operating under the Department of International Trade Promotion (DITP) and the Ministry of Commerce of Thailand, has officially inaugurated Thailand Week 2026 at Ayala Center Cebu. This four-day event, running from March 12 to 15, 2026, is themed “Discover Excellence, Trade with Thailand,” aiming to highlight the quality and diversity of Thai offerings while fostering cultural and economic ties.
High-Profile Opening and Event Highlights
The opening ceremony was graced by distinguished guests, including H.E. Makawadee Sumitmor, Ambassador of the Kingdom of Thailand to the Republic of the Philippines; Mayor Nestor Archival of Cebu City; and Sutinee Vathana, Director of the Thai Trade Center in Manila. Their presence underscored the event's significance in promoting bilateral relations and trade.
Visitors can explore a vibrant showcase featuring over 50 Thai exhibitors, presenting hundreds of products across various sectors:
- Food and beverages
- Fashion and lifestyle items
- Gems and jewelry
- Health and beauty products
Cultural Immersion and Business Opportunities
Beyond the product displays, Thailand Week 2026 offers an immersive cultural experience. Attendees can enjoy traditional Thai performances, live cooking demonstrations, and interactive workshops that showcase the nation's rich craftsmanship. For entrepreneurs and trade professionals, the event includes dedicated business matching sessions designed to facilitate new connections and explore innovative partnerships.
Admission is free and open to the public daily from 10:00 a.m. to 9:00 p.m., with extended hours until 10:00 p.m. on Friday and Saturday. This initiative invites everyone to experience the sights, sounds, and flavors of Thailand, making it a must-visit for those interested in trade and cultural exchange.
